Super Bowl LVII Experience - Attractions List

SUPER BOWL EXPERIENCE HOURS OF OPERATION

Phoenix Convention Center

Saturday, February 4: 10am—10pm

Sunday, February 5: 10am—8pm

Monday, February 6: Closed to General Public

Tuesday, February 7: Closed to General Public

Wednesday, February 8: Closed to General Public

Thursday, February 9: 3pm—10pm

Friday, February 10: 3pm—10pm

Saturday, February 11: 10am—10pm

Sunday, February 12: CLOSED

SBXTRA allows fans priority access to their favorite Super Bowl Experience attractions ALL DAY. Look for the SBXTRA sign at the following attractions:

• Autograph Stage (1 autograph for each SBXTRA purchase)
• Vince Lombardi Trophy (1 photo for each SBXTRA purchase)
• Interactive Games (unlimited access)
• Play Football Clinic Field (unlimited access)

Please note: SBXTRA tickets may be purchased for $60 for both children and adults while supplies last. This ticket includes a general ticket to Super Bowl Experience which is required for entry into the event. SBXTRA wristbands are valid for the entire day of issue. Everyone in your party using SBXTRA must have an SBXTRA wristband. Only 50 SBXTRA wristbands are available each hour.

Super Bowl LVII Cake Decorating Challenge presented by DecoPac, Inc. 

• Saturday, February 4th at 10:30am 
• Location – NFL Super Bowl LVII Experience Panini Autograph Stage 
• An interactive fan engagement cake decorating challenge, highlighting skilled cake decorators with a special guest appearance by Cardinals Mascot Big Red

GAMES (subject to change)

Play Football Two Minute Drill

Test your Quarterback Mastery by quickly passing the ball down the field and into three targets before the clock runs out. Score when it matters most!

Play Football Training Camp

Stop by Training Camp to race through a series of obstacles and train like the pros. Get ready to show us your skills!

Crucial Catch QB Scramble

Take the snap and run through read-and-react obstacles before throwing a pass to a larger than life target! 

FedEx Air Challenge

How do your quarterback skills stack up against this year's FedEx Air NFL Player of the Year nominees? Find out by testing your passing accuracy on specially designed targets.

FedEx Ground Challenge

Prove you have the rushing skills of the FedEx Ground NFL Player of the Year nominees by catching a punt and weaving through traffic down the field to the end zone.

Lowe's Field Goal Kick

Test your ability to kick a field goal through NFL uprights.

NFL Extra Points Kick Issued by NFL Extra Points VISA Credit Card

Test your kicking skills by attempting to convert an extra point through NFL uprights.

Play Football Hail Mary

Test your long-distance accuracy by throwing a deep pass over defenders into a drop-in net.

40-Yard Dash delivered with Uber Eats

Race down the field against your opponents and NFL players on a giant 40-yard long LED wall!

Combine Obstacle Course delivered with Uber Eats

Navigate the obstacle course and train like an NFL Player!

Bench Press Photo Op delivered with Uber Eats

Take a seat and get your reps at the bench press!

Vertical Jump delivered with Uber Eats

Test your leaping skills in the NFL Combine drill which measures your vertical leap against an NFL player.

NFL PLAY 60 ZONE (subject to change)

Arts & Crafts

For the youngest of the NFL's fans, color in your favorite NFL team's helmet or logo.

Gear Up & Go

Kids can try on NFL equipment and feel like a pro.

Kick, Run, Throw, Defend

For the younger fans of the NFL, experience the skills that make a great NFL Player.

NFL PLAY 60 Dance Floor

Get hyped and celebrate like an NFL Player by showing your best dance moves on the Play 60 dance floor.

NFL PLAY 60 Zone Check-In

Check in and gear up to have a great time in the NFL PLAY 60 Zone.

Play Football Field

Watch and learn from USA Football coaches and NFL players about football and NFL FLAG football, as well as Heads Up tackling during various clinics, competitions, and demonstrations. On-field clinics are open to kids ages 6-14.

EXHIBITS (subject to change)

AFC & NFC Championship Trophies

Stop by and see the AFC Lamar Hunt and NFC George S. Halas Championship Trophies

Art Rooney Sportsmanship Award

Awarded at NFL Honors for the NFL player who best exudes sportsmanship, this award honors Pittsburgh Steelers founding owner and Hall of Famer Art Rooney, Sr.

Chronology of Pro Football

Trace through iconic moments and developments that make the NFL what it is today.

Evolution of the Shield

Learn how the NFL Shield has evolved since 1960.

Hank Willis Thomas

World-renowned artist Hank Willis Thomas is unveiling a monumental 10-foot-tall stainless steel sculpture that will be given pride of place within the iconic Super Bowl Experience at the Phoenix Convention Center at Super Bowl LVII. Capturing the essence of Thomas' artistic practice, this latest sculpture draws from his 2015 sculpture Opportunity, which was inspired by the NFL, and as part of his interest in photographic history, popular culture, and sports as a metaphor for individual and collective struggle for hope.

Look Like A Pro

Step inside a uniformed body-cast mold bearing the insignia of your favorite NFL team, and have a friend snap your photo.

My Cause My Cleats

Visit the My Cause My Cleats exhibit to discover NFL players' commitment to community and how they displayed the charitable causes they champion on their gameday cleats.

NFL Draft Set

Visit the official NFL Draft set, and take your spot behind the podium with your favorite team's #1 jersey.

NFL Locker Room

Come visit our replica locker room as it appears on gameday. Experience the sights and sounds of the real NFL pregame!

NFL Network Total Access presented by Snickers

Take your seat behind the NFL Network Total Access desk and break down the game!

Pepsi Helmets

Fans can take their picture with an oversized replica of all 32 NFL team helmets, presented by Pepsi

Pro Football Hall of Fame

A look into pro football's glorious past with rare memories on display in sleek translucent LCDs and bronze busts of Hall of Fame Legends!

• John Madden
• Charles Bidwill
• Peyton Manning
• Deion Sanders
• Kurt Warner
• Aeneas Williams
• Junior Seau
• LaDainian Tomlinson

Road to the Championship

Get the best highlights as the video display counts down winners of each divisional match up on the road to the Super Bowl Championship.

Super Bowl Experience Autograph Stage presented by Panini

Get free autographs from current NFL players and NFL Legends. Schedule will be available by February 1, 2023 in the OnePass app.

Super Bowl Rings

See the collection of all 56 Super Bowl rings up close detail!

The Vince Lombardi Trophy

Take your photo with the Vince Lombardi Trophy, football's most prestigious award.

Walter Payton NFL Man of the Year presented by Nationwide

This annual award, presented by Nationwide, is granted to the NFL player who demonstrates outstanding contributions to society off the field while handling himself in an exemplary fashion on the field.

KULTURE CITY

KultureCity is on site with trained volunteers, sensory bags, and a sensory room for families and individuals who have sensory needs. Sensory sensitivities or challenges with sensory regulation are often experienced by individuals with autism, dementia, PTSD and other similar conditions (1 in 6 individuals). One of the major barriers for these individuals is sensitivity to over stimulation and noise, which is an enormous part of this environment. Sensory bags, equipped with noise canceling headphones (provided by Puro Sound Labs), fidget tools, and verbal cue cards are available for fans to use and take home at no additional cost

KultureCity is located at north level 300 near pickleball court 1 (behind rookie camp)

Win Super Bowl LVII Tickets at the Subway® Series Super Bowl LVII Showdown

Want to win Super Bowl LVII tickets? Play the Subway® Series Super Bowl LVII Showdown—where legendary NFL trivia meets the legendary Subway® Series menu. 12 winners each day. 12 epic prizes. Play all day, every day for a chance to win one of 4 pairs of Super Bowl LVII tickets, the Super Bowl LVII Subway Ring, autographed footballs from NFL stars and more! Visit during special times to play with NFL players and other special guests. Follow @Subway and #SubwayTrivia on social media to see what's in store all week long. 

NO PURCHASE NECESSARY. VOID WHERE PROHIBITED. Promotion divided into 5 daily games: Feb.  4 -5 & 9-11, 2023. For Daily Game Periods and prizes see Official Rules at http://bit.ly/3H9CU5Y. Open to legal residents of 50 US & DC who are 18+ or age of majority, whichever greater, at event.  To play, download free NFL One Pass App, register for game at event location & play trivia game. 12 winners per day. Sponsor: Subway Franchisee Advertising Fund Trust LTD, 325 Sub Way, Milford CT 06614. Subway is a registered trademark of Subway IP LLC. © Subway IP LLC 2023.

SPONSORS (subject to change) 

Caesar's  

21+ Only: Stop by the Caesars Sportsbook Truck Tour inside the Main Entrance of Super Bowl Experience on N. 3rd and Monroe St for exclusive giveaways, autographed items, and NFL Legends appearances. While you're there, learn more about how to download the Caesars Sportsbook App and all of the different features you can use. You must be 21 years or older  

FanDuel's Kick of Destiny

Rob Gronkowski is gearing up to kick a field goal live during Super Bowl LVII. Now, you can take your own Kick of Destiny to win swag and free bets! Just kick the ball through Gronk's outstretched arms and show everyone you've got a foot of gold. Participants must be 21+ to play. Remember to always bet responsibly. 

USO 

Be a force behind the Forces.  We go where no other non profits can to keep our service members connected to everything that gives meaning to their service.  

RISE 

Creating a nation unified with sports committed to racial equality and social justice.   

EA Madden   

United States Navy  

Interact with real-life Navy Sailors and aviators, train against a digital football player from the U.S. Naval Academy, and see yourself virtually delivering the game ball like a member of the Navy Parachute Team, 'The Leap Frogs'. 

P&G Locker Room  

Come visit our replica locker room as it appears on gameday featuring the Official Locker Room Products of the NFL from P&G. Experience the sights and sounds of the real NFL pregame! 

Winning Smiles with Invisalign  

Join the team of winning smiles. Play games and win prizes. Record a touchdown dance. Meet your favorite Team Invisalign players, and more. 

Lowe's  Home Team Toss 

THE LOWE'S HOME TEAM HAS BEEN IMPROVING COMMUNITIES THROUGHOUT THE COUNTRY AND IS SHOWCASING THAT WORK IN A BIG WAY AT SUPER BOWL EXPERIENCE, PRESENTED BY LOWE'S.  FANS CAN EXPLORE THE LOWE'S HOME TEAM TOSS, TEST THEIR SKILLS AT RECOGNIZING NFL TEAM COLORS WITH VALSPAR, THE OFFICIALLY LICENSED PAINT OF THE NFL, OR CUT THEIR OWN SUPER BOWL 57 KEY. 

Panini 

The exclusive trading card and sticker partner of the NFL, Panini is the Official Sponsor of the Super Bowl Experience Autograph Stage. Stop by the Panini booth for a chance to win NFL trading cards, get a free NFL NFT Pack and your very own digital Panini trading card!  

Oakley Gallery 1242 Experience 

Check out the Oakley Gallery 1242 Experience, where you will have the opportunity design your very own Oakley Custom Product and share your iconic design through our custom photo experience. But first, explore our Hall of Individualism, a museum where you can see Team Oakley's NFL stars tell the story behind the inspiration for their own custom designs. 

Win Super Bowl LVII Tickets at the Subway® Series Super Bowl LVII Showdown

Want to win Super Bowl LVII tickets? Play the Subway® Series Super Bowl LVII Showdown—where legendary NFL trivia meets the legendary Subway® Series menu. 12 winners each day. 12 epic prizes. Play all day, every day for a chance to win one of 4 pairs of Super Bowl LVII tickets, the Super Bowl LVII Subway Ring, autographed footballs from NFL stars and more! Visit during special times to play with NFL players and other special guests. Follow @Subway and #SubwayTrivia on social media to see what's in store all week long. 

NO PURCHASE NECESSARY. VOID WHERE PROHIBITED. Promotion divided into 5 daily games: Feb. 4 -5 & 9-11, 2023. For Daily Game Periods and prizes see Official Rules at http://bit.ly/3H9CU5Y. Open to legal residents of 50 US & DC who are 18+ or age of majority, whichever greater, at event.  To play, download free NFL One Pass App, register for game at event location & play trivia game. 12 winners per day. Sponsor: Subway Franchisee Advertising Fund Trust LTD, 325 Sub Way, Milford CT 06614. Subway is a registered trademark of Subway IP LLC. © Subway IP LLC 2023.   

USAA 

Join current NFL players & NFL legends for an exclusive chalk talk & autographs in the USAA Salute to Service Lounge. Open to current / former military members and their families only. Saturday February 11 only.   

Visa 

Anyone can change the game at Visa's experience space. Swing by for some fun games, interactive photo opps, NFL athlete appearances, giveaways, and more. See you there!   

The Wilson Football Factory Experience 

Watch Wilson artisans handcraft the official game ball of Super Bowl LVII from their mobile 217 Liberty Street football factory experience.  Wilson will also have the Super Bowl LVII football collection on-site for purchase and laser customization.

NFL SHOP

NFL Shop at Super Bowl presented by Visa

Marvel at NFL licensed products from all 32 NFL teams in an eye-catching display, and shop the largest collection of Super Bowl LVII merchandise and check the player appearance schedule for autographs & meet and greets with NFL Players and Legends !

FedEx Shipping Center

Send home your Super Bowl souvenirs from the convenient FedEx Office Shipping Center located at the exit of NFL Shop.