Upstate New York town embraces Heads Up Football program

Friday's Heads Up Football news:

• at how the area's high school football coach is introducing the Heads Up Football program.

• The New York Jets presented a check to the Newark (N.J.) Pop Warner Football League as part of the Heads Up Football program.

• Patch.com in Three Village, N.Y., featured an area football team that is in the running for a Heads Up Football grant.

• Scott Hallenbeck, executive director of USA Football, talked about the Heads Up Football program on a Huffington Post Live webcast.

-- Bill Bradley, contributing editor