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Jerry Jones: Dallas Cowboys must be aggressive

Jerry Jones has simplified his football strategy, Big Daddy Kane-style.

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The Dallas Cowboys are, arguably, the most visible team in the NFL. Jones likes it that way. Big risk, big reward.

"We push a lot out on the table with the Cowboys," Jones told the Dallas Morning News. "Picture going to Las Vegas and putting an inordinate amount on the table with every hand or with every throw. We do that, and I am a part of that.

"When you do that and you don't have the right hand or win, then you subject yourself to a lot more criticism."

Organizations like the Green Bay Packers and New York Giants prefer a more low-profile approach. Both ways have been successful.

"That's our style. I have won with that style," Jones said. "We are not managing a widow-woman's retirement account here. In other words, to compete, I think we need to be aggressive.

"You play the game, you manage the game that way, you take some risks when they don't pay off (and) they look bad. That has happened. I think that's one of the luxuries of my position as owner as well as the ultimate decision-maker, general manager and president, I can do that and take the losses and come back for more."

In other words, it's nice being the man on these streets. The man with the big checkbook, that is.

Follow Kareem Copeland on Twitter @kareemcopeland.

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