After Michael Turner fizzled out in short-yardage situations two postseasons in a row, Jackson gives the Falcons a proven grinder, but they view him as more than a runner.
Offensive coordinator Dirk Koetter has "positioned Jackson all over the line of scrimmage" in practice, using him as a focal point of the air attack, the Falcons' official website reported. Jackson confirmed the plan is to get him one-on-one with linebackers on passing downs.
"It reminds me of my younger years (with the St. Louis Rams) when I was used more as a receiver out of the backfield," Jackson said. "It allows me to use more tools in the shed that I have and possess. It allows me to work on things I haven't done in a number of years."
Jackson would have helped the Falcons down the stretch last season, especially in a tight NFC Championship Game loss to the San Francisco 49ers. Gonzalez also said the Falcons hope to be the "perfect type of offense" in 2013. That's premature, but Jackson is a distinct upgrade over Turner and appears to have plenty of gas left in the tank.