EVALUATION PROCESS
The Challenge is a virtual-first, multi-phase evaluation process designed to assess real-world applicability, technical readiness, and alignment with the NFL’s OnePass ecosystem.
Entries may be reviewed through automated and/or expert review. Shortlisted teams may be invited to provide live demos and additional details as part of validation and qualifiers. The Organizer may request additional information to verify claims or clarify solution functionality. Failure to respond within seventy-two (72) hours of such request may result in disqualification.
Finalists may be recognized during the NFL Draft. Recognition, timing, format, and requirements are subject to change at the Organizer's sole discretion.
JUDGING CRITERIA
Technology is evaluated the same way the NFL evaluates talent: through preparation, performance, and fit.
Evaluation focus:
- Technical Readiness & OnePass Integration: Demonstrated product maturity and alignment to operate within the OnePass ecosystem.
- Operational Feasibility: Practical implementation approach, including realistic timelines, costs, support model, and rollout considerations.
- Fan Engagement & Content Experience: Ability to boost the fan experience at NFL touchpoints, drive engagement and repeat use, and enable storytelling/shareable experiences across platforms.
- Monetization Potential: Clear path to measurable business value through revenue, commerce, sponsorship, or scalable economics.
- Impact: Measurable improvement to fan outcomes (e.g., experience, engagement, participation).
- Innovation: Differentiated approach and meaningful value-add.
- Scalability: Ability to expand across markets, venues, and events.
- Category Fit: Alignment to Challenge Categories and League priorities.
The Organizer reserves the right to apply, weight, or interpret criteria in its sole discretion, consistent with these Official Rules and the Participant Agreement.