Running in place on an annual hamster wheel of mediocrity, the Rams had no choice but to swing for the fences in hopes of finding a quarterback solution.
The league has changed since the turn of the century, when journeymen quarterbacks such as Kurt Warner, Rich Gannon, Jeff Garcia and Doug Flutie came out of NFL Europe, Canada or the fringes of NFL rosters to pace the leaderboards.
A decade and a half later, NFL Europe is a ghost, the Canadian league is barren and spread offenses allow college quarterbacks to succeed without blue-chip talent.
While the NFL has undergone a pronounced expansion of the passing game over the past half-decade, the quarterback's role has evolved, becoming even more demanding.
The confluence of those manifold factors has made it increasingly difficult to find a franchise quarterback outside the draft's top few picks.
Change happens quickly in the NFL. Much like the other 31 organizations, the Rams understand the quarterback landscape has shifted.
Les Snead and Jeff Fisher didn't mortgage their future with a high-risk blockbuster. The far riskier move would have been to stay the course with a cast of misfits under center, failing to compete -- and holding an otherwise talented roster hostage.
The goal of every NFL team is to hoist the Lombardi Trophy, not flirt with the .500 threshold for an entire generation.