How to Lose a Game in 10 Ways made its worldwide debut Sunday at Heinz Field.
An irate Tomlin called his players "undisciplined."
"The defining factor in determining the outcome of that football game is that we were way too highly penalized," Tomlin said. "It's ridiculous."
"Post-play penalties are ridiculous," Tomlin said. "That we have full control over."
Pittsburgh is averaging 11 penalties a game through the first four weeks of the 2014 season.