Losing Jones is another matter altogether. If his injury truly is season-ending in nature, it will be the nail in the Falcons' coffin.
One of the rare wide receivers talented enough to produce week-in and week-out as the focus of the opposing defense's game plan, Jones was drawing the extra coverage that allowed Tony Gonzalez to bounce back with double-digit reception games the past two weeks.
Jones' injury provides a new mandate for general manager Thomas Dimitroff, who needs higher draft picks to rebuild a hobbled offensive line and defensive front.
It's going to take a masterstroke from Dimitroff to pry the Super Bowl window back open for the 2014 season.