Green Bay Packers head coach Vince Lombardi holds the trophy following a 35-10 victory over the Kansas City Chiefs in Super Bowl I at the Los Angeles Memorial Coliseum in Los Angeles, California. (National Football League)

Green Bay Packers wide receiver Max McGee (85) makes a catch for a touchdown against the Kansas City Chiefs during Super Bowl I on January 15, 1967, at the Memorial Coliseum in Los Angeles, California. (National Football League)

Green Bay Packers player Elijah Pitts (22) runs into the end zone against Kansas City Chiefs player Bobby Hunt (20), during the first Super Bowl in Los Angeles, Jan. 16, 1967. (Associated Press)

Green Bay Packers Hall of Fame defensive end Willie Davis (87) and tackle Ron Kostelnik (76) greet Kansas City Chiefs defensive end Jerry Mays (75) before Super Bowl I, on January 15, 1967. (National Football League)

Green Bay Packers head coach Vince Lombardi shakes the hand of tackle Bob Skoronski (76) following a Super Bowl I victory over the Kansas City Chiefs on January 15, 1967, at the Los Angeles Memorial Coliseum in Los Angeles, California. (National Football League)

The Green Bay Packers and the Kansas City Chiefs square off in Super Bowl I at the Los Angeles Memorial Coliseum in Los Angeles, California on January 15, 1967. (National Football League)

Green Bay Packers head coach Vince Lombardi watches his team warm up before taking on the Kansas City Chiefs in Super Bowl I at the Los Angeles Memorial Coliseum in Los Angeles, California on January 15, 1967. (National Football League)

Green Bay Packers guard Fuzzy Thurston (63) congratulates running back Elijah Pitts (22) after scoring a touchdown against the Kansas City Chiefs during Super Bowl I on January 15, 1967. (National Football League)

Green Bay Packers cornerback Herb Adderley (26) returns a kickoff against the Kansas City Chiefs during Super Bowl I at the Los Angeles Memorial Coliseum on January 15, 1967. (National Football League)

Green Bay Packers wide receiver Max McGee (85) receives a pass for a touchdown against the Kansas City Chiefs during Super Bowl I on Jan. 15, 1967, at the Los Angeles Memorial Coliseum. (AP Photo/Tony Tomsic)

Green Bay Packers fullback Jim Taylor (31) runs up the field against the Kansas City Chiefs during Super Bowl I on January 15, 1967, at the Los Angeles Memorial Coliseum in Los Angeles, California. (National Football League)

Kansas City Chiefs running back Bert Coan (23) carries the ball as Green Bay Packers defensive tackle Jim Weatherwax (73) tracks him down during Super Bowl I on January 15, 1967, at the Los Angeles Memorial Coliseum. (National Football League)

Kansas City Chiefs defensive tackle Andrew Rice (58) walks off the field with Green Bay Packers defensive tackle Bob Brown (78) following Super Bowl I at the Los Angeles Memorial Coliseum on January 15, 1967. (National Football League)

Green Bay Packers guard Fuzzy Thurston (63) congratulates wide receiver Max McGee (85) after a touchdown catch agains the Kansas City Chiefs during Super Bowl I at the Los Angeles Memorial Coliseum on January 15, 1967. (National Football League)

Green Bay Packers wide receiver Max McGee (85) looks on before facing the Kansas City Chiefs in Super Bowl I at the Los Angeles Memorial Coliseum on January 15, 1967. (National Football League)

Kansas City Chiefs quarterback Len Dawson (16) throws a pass against the Green Bay Packers during Super Bowl on January 15, 1967, at the Los Angeles Memorial Coliseum. (National Football League)

Kansas City Chiefs Hall of Fame quarterback Len Dawson (16) rolls out to pass against the Green Bay Packers during Super Bowl I on January 15, 1967, at the Los Angeles Memorial Coliseum in Los Angeles, California. (National Football League)

Green Bay Packers fullback Jim Taylor (31) runs the ball against Kansas City Chiefs linebacker Sherrill Headrick (69) during Super Bowl I on January 15, 1967, at the Los Angeles Memorial Coliseum. (National Football League)

Green Bay Packers cornerback Herb Adderley (26) attempts to block an extra-point attempt by Kansas City Chiefs kicker Mike Mercer (15) during Super Bowl I on January 15, 1967, at the Los Angeles Memorial Coliseum. (National Football League)

Green Bay Packers running back Donny Anderson (44) returns a kickoff against the Kansas City Chiefs during Super Bowl I on January 15, 1967, at the Los Angeles Memorial Coliseum in Los Angeles, California. (National Football League)

Kansas City Chiefs running backs Mike Garrett (21) and Curtis McClinton (32) line up against the Green Bay Packers during Super Bowl I on January 15, 1967, at the Los Angeles Memorial Coliseum in Los Angeles, California. (National Football League)

Green Bay Packers running back Elijah Pitts (22) follows guards Fuzzy Thurston (63) and Jerry Kramer (64) on the famed Packers Sweep during Super Bowl I, a 35-10 victory over the Kansas City Chiefs on January 15, 1967, at the Los Angeles Memorial Coliseum (National Football League)

Kansas City Chiefs quarterback Len Dawson (16) calls a play in huddle during Super Bowl I against the Green Bay Packers on January 15, 1967, at the Los Angeles Memorial Coliseum in Los Angeles, California. (National Football League)

Green Bay Packers Hall of Fame fullback Jim Taylor (31) runs up the field against Kansas City Chiefs safety Johnny Robinson (42) during Super Bowl I on January 15, 1967, at the Los Angeles Memorial Coliseum in Los Angeles, California. (National Football League)

Green Bay Packers defensive tackle Ron Kostelnik (77) tackles Kansas City Chiefs running back Curtis McClinton (32) during Super Bowl I on January 15, 1967, at the Los Angeles Memorial Coliseum in Los Angeles, California. (National Football League)

Green Bay Packers cornerback Herb Adderley (26) returns a kickoff during Super Bowl I against the Kansas City Chiefs on January 15, 1967, at the Los Angeles Memorial Coliseum in Los Angeles, California. (National Football League)

Green Bay Packers wide receiver Max McGee (85) looks on against Kansas City Chiefs cornerback Fred Williamson (24) and Hall of Fame linebacker Bobby Bell (78) during Super Bowl I at the Los Angeles Memorial Coliseum on January 15, 1967, in Los Angeles, California. (AP Photo/Vernon Biever)

Otis Taylor of the Kansas City Chiefs gets some comforting words from the assistant coach on the sidelines during the Super Bowl at the Los Angeles Memorial Coliseum in Los Angeles, Calif., Jan. 15, 1967. (Associated Press)

Green Bay Packers punter Donny Anderson (44) punts during Super Bowl I against the Kansas City Chiefs in Los Angeles on January 15, 1967. (AP Photo/Vernon Biever)

Green Bay Packers coach Vince Lombardi looks on from the sideline against the Kansas City Chiefs in Super Bowl I, in Los Angeles, Calif., Jan. 15, 1967. (Associated Press)

Green Bay Packers wide receiver Carroll Dale (84) is seen in action against the Kansas City Chiefs during Super Bowl I at the Los Angeles Memorial Coliseum Jan. 15, 1967. (AP Photo/Tony Tomsic)

Green Bay Packers coach Vince Lombardi cheers on his champion team as they swamp the Kansas City Chiefs, 35-10 during Super Bowl I, in Los Angeles, Calif., Jan. 15, 1967. (Associated Press)

Green Bay Packers running back Donny Anderson (44) runs upfield during an NFL Super Bowl I game against the Kansas City Chiefs in Los Angeles on January 15, 1967. The Packers defeated the Chiefs 35-10. (National Football League)

Green Bay Packers Hall of Fame quarterback Bart Starr (15) is seen in action during Super Bowl I on Jan. 15, 1967, at the Los Angeles Memorial Coliseum. (Tony Tomsic via AP)

Kansas City Chiefs Hall of Fame quarterback Len Dawson (16) turns to handoff against the Green Bay Packers during Super Bowl I, Jan. 15, 1967. The Packers defeated the Chiefs 35-10 at the Los Angeles Coliseum. (AP Photo/Vernon Biever)

Kansas City Chiefs Mike Garrett (21) carries the ball as two unidentified Green Bay Packers close in, Jan. 15, 1967 in Super Bowl I. (Associated Press)

Green Bay Packers' Klijah Pitts (22) goes over right tackle to the Kansas City Chiefs' five-yard line, for a six-yard gain before being brought down by Kansas City's Johnny Robinson in the fourth quarter of Super Bowl I in Los Angeles. Three plays later Pitts went over for the touchdown. (Associated Press)

A detail view of a ticket is seen for Super Bowl I between the Green Bay Packers and the Kansas City Chiefs at the Memorial Coliseum in Los Angeles, California on January 15, 1967. (National Football League)

A detail view of a Super Bowl I program cover is seen for a game between the Kansas City Chiefs and the Green Bay Packers on January 15, 1967. (National Football League)

Patrtiotic entertainment perform at Super Bowl I between the Green Bay Packers and the Kansas City Chiefs on January 15, 1967, at the Los Angeles Memorial Coliseum in Los Angeles, California. (National Football League)

A general view of the Los Angeles Memorial Coliseum is seen during Super Bowl I between the Green Bay Packers and the Kansas City Chiefs on January 15, 1967. (National Football League)

A detailed view is seen of the Green Bay Packers Super Bowl I ring. (National Football League)

Television cameras zoom in on Kansas City Chiefs wide receiver Otis Taylor before Super Bowl I at the Los Angeles Memorial Coliseum on January 15, 1967. (National Football League)

Green Bay Packers defensive end Willie Davis (87) drinks water on the sidelines during Super Bowl I against the Kansas City Chiefs on January 15, 1967, at the Los Angeles Memorial Coliseum in Los Angeles, California. (National Football League)

Balloons are released before Super Bowl I between the Green Bay Packers and the Kansas City Chiefs on January 15, 1967, at the Los Angeles Memorial Coliseum in Los Angeles, California. (National Football League)

Green Bay Packers Hall of Fame safety Willie Wood (24) leaps over fallen players during Super Bowl I on January 15, 1967, at the Los Angeles Memorial Coliseum in Los Angeles, California. (National Football League)

The Grambling State marching band performs during halftime of Super Bowl I, Jan. 15, 1967. The Green Bay Packers defeated the Kansas City Chiefs 35-10 at the Los Angeles Coliseum. (National Football League)

NBC announcer Paul Christman and CBS announcer Frank Gifford discuss Super Bowl I at the Los Angeles Memorial Coliseum on January 15, 1967. (National Football League)

Team flags are held up during a pregame show for Super Bowl I between the Green Bay Packers and the Kansas City Chiefs on January 15, 1967. (National Football League)

Kansas City Chiefs cheerleaders perform at Super Bowl I during a game against the Green Bay Packers on January 15, 1967, at the Los Angeles Memorial Coliseum in Los Angeles, California. (National Football League)

Kansas City Chiefs cheerleaders perform at Super Bowl I during a game against the Green Bay Packers on January 15, 1967, at the Los Angeles Memorial Coliseum in Los Angeles, California. (National Football League)