Twenty current and former NFL players will get a crash course on how to break into the music industry at the second annual "Business of Music Boot Camp" at New York University.
The four-day boot camp at NYU's Clive Davis Institute of Recorded Music features interactive workshops on all aspects of the music industry including production, artist development and management, digital music, publishing, marketing and touring.
Participants will gain a better understanding of establishing a career in the music industry and how to develop business plans from their creative ideas.
"Succeeding in the recorded music industry requires many of the same attributes found in successful athletes -- focus, commitment and passion -- so the participants in the boot camp are starting out ahead," Jeff Rabhan, the Clive Davis Institute chair, said. "What we provide the players with is expert coaching in a new field, and they leave with a much tighter grasp of how the industry works and how best they can compete in it."
The program, which runs from March 18 to 21, will be attended by 20 current and former NFL players including Oakland Raiders safety Tyvon Branch, Baltimore Ravens tackle Bryant McKinnie, New York Jets tight end Jermichael Finley and Green Bay Packers safety Quintin Demps.
Player enrollment criteria include previous participation in NFL Player Engagement programs, prior music experience, essays and NFL playing experience.