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CBS reportedly asking $3.8M for Super Bowl ad spot

Giving us renewed hope the "Whaaazzzzzzzzup" guys may get the resurrection from TV purgatory they so clearly deserve, CBS still has a small amount of ad space available for next year's Super Bowl XLVII in New Orleans.

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CBS has sold 80 percent of its ads for the big game, which has set U.S. ratings records three years running. Sources told SportsBusinessDaily.com that CBS is asking a record-high $3.8 million per 30-second spot for the game.

That will buy a lot of Crystal Pepsi overstock.

"The game has moved early," said John Bogusz, executive vice president of sales and marketing for CBS Sports. "We're certainly well ahead of where we were three years ago (the last time CBS carried the game)."

Actor Clint Eastwood -- walking down a darkened Detroit causeway and speaking metaphorically about halftime to no one in particular -- had no comment.

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