The airplane-guided singage was targeted at the highest reaches of Miami's franchise: owner Stephen Ross and general manager Jeff Ireland.
"Mr. Ross: Save our Dolphins, fire Ireland," the banner read, flittering in the January air.
The stunt was the brainchild of die-hards Chris Joseph and Roger Paul, who operate Finsnation.com, and raised $1,500 (largely from fan donations) in an effort to deep-six Ireland's employment status.
"It was glorious!" a posting on the website read, according to the South Florida Sun Sentinel.
That's not good enough for this band of loyalists seeking deeper changes in South Beach.